Idai Nature, winner of the 2020‐2021 European Business Awards for the Environment (EBAE)

Part of Rovensa Group, Idai Nature develops natural solutions from botanical extracts and minerals for growing fruits and vegetables without chemical residues. The European Commission recognises Idai Nature as Europe’s greenest business in the 2020-2021 EBAE’s Products & Services category at the Annual Circular Economy Stakeholder Conference.

The EBAE celebrate companies at the forefront of eco-innovation, or that have a respect for the environment at the very core of their business principles. The Product & Services category recognises the successful placing on the market of a new product or service that makes an outstanding contribution to sustainable development. The 2020-2021 competition received 94 applications from 16 European countries.

Eric van Innis, CEO of Rovensa, stated: “Sustainability is for our Group the only possible way. Our work is not only dedicated to deliver sustained economic growth but also to advance our core values, seeking to leave a better world for future generations.” “Our comprehensive portfolio of agricultural solutions  is designed to deliver optimal results for the environment, farmers and people’s health”, he added.

During the ceremony, Carlos Ledó, Idai Nature’s Founder and CEO stressed: “We are honoured to receive such an important recognition, which celebrates the core values at the heart of Idai Nature and Rovensa Group. Knowing that all our work is aimed at creating a better world for our children is the greatest award.”

Gilles Gantelet, Director for Policy at the European Commission’s Directorate-General for Environment, said: “This year’s EBAE Winners prove once again that whatever the size of the company, and wherever it is based, economic growth and environmental protection can go hand in hand. These innovative businesses are Europe’s pride, and our allies in transforming the Union into a modern, resource-efficient and competitive economy where there are no net emissions of greenhouse gases by the year 2050.”

Rovensa is the global leader of sustainable solutions for a Well Balanced Agriculture.


Read more about Rovensa here.


Do you want to know more about our natural solutions?

Harness the power of the Idai Nature brand